Pop culture makes them look like cartoon villains sipping champagne in silk robes. In reality, many HNWIs are surprisingly ordinary… with better planners. They still worry about their kids’ college tuition and whether their pension is safe. The difference? They have a professional to worry for them.
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How High
They hire wealth managers—basically financial detectives who say things like, “No, you can’t just buy a horse farm. Let’s talk about tax shelters.” They also use family offices, which are tiny companies that handle everything from paying grandma’s medical bills to deciding which charity gets a new wing.
And here’s a secret: many HNWIs are frugal where it counts. They drive sensible cars and clip coupons—yes, real coupons—while quietly owning a mining company. They just know that wealth isn’t about spending; it’s about options.
