The first thing you’ll notice is how violently bright everything is. The Wall of Color is the undisputed star of the show—a cascading rainbow of 50 different M&M’s shades. You can grab a bag and fill it with anything from classic reds to bespoke colors like mint green or cotton candy.
This isn’t just shopping; it’s a curation experience. Are you a minimalist who only wants blues? Go for it. Feeling chaotic? Throw in every color you can find. It’s a small, sweet act of personal expression that feels oddly therapeutic.
Pratical Tip: Bring a friend and make it a challenge. See who can build the most aesthetically pleasing mix of colors in their bag. The winner gets bragging rights—and a sugar high.
Meet the Fab Five (Plus Red)
Red is the ringleader, of course. But the store is crawling with life-sized statues of the whole M&M gang, each with their own distinct personality. You’ll find Yellow looking perpetually confused and Blue trying to look cool. It’s like a celebrity sighting, but with less security.
These characters are your perfect photo-op. Strike a pose with Green’s sassy stance, or try to look as laid-back as Orange. The store even has a Selfie Experience Zone where you can insert your face into M&M’s themed backdrops. Bonus points for a funny caption.
Fun Fact: The London store is the largest M&M’s store in the world. It’s so big that it has its own escalator dedicated to coats of arms and branded merchandise. You can literally ride to the second floor surrounded by candy history.