Most people assume GMB only allows one listing per business. That’s like thinking you can only have one Spotify playlist for your entire life. False. Google actually encourages multiple locations—you just need to play by its rules.
Here’s the kicker: Each location gets its own unique page, complete with its own reviews, hours, and photos. It’s like having two parallel universes where your business thrives simultaneously. No cloning required.
Fun fact: Over 56% of local businesses with multiple locations see a 20% boost in foot traffic after proper GMB setup. That’s more power than a morning espresso shot.
The Step-by-Step Without the Yawn
Start by logging into your GMB dashboard. Look for the “Add location” button—it’s usually hiding at the bottom left, like a secret menu item at In-N-Out. Click it, and don’t panic if the interface looks different from last time. Google updates its design more often than Zendaya changes outfits.
You’ll need a separate email for the new location, or you can manage it under the same account. I recommend the latter—it’s like having a shared Netflix password without the guilt. Just confirm you’re the owner or manager for both spots.
Next, fill in the details: address, phone number, category. Avoid using the same phone number for both locations—Google’s algorithm hates that more than a cold pizza slice. Use a local number for each, even if it’s a virtual one. Consistency is your new best friend.
